Fund raise with a virtual run art 5k challenge (new!)

Our newest virtual race model, the Run Art Challenge, boosts community and inclusivity for charities and companies hosting a virtual 5k.

Now you can host a turkey trot 5k in which racers actually draw virtual drumsticks, pie slices or forks! The challenge’s shared online map displays the route of each participant’s exercise. Participants track where they walk, run or cycle by downloading Racery’s Android or iPhone app.

You can try a free trial challenge here.

After racers exercise, the host organization’s fans can visit the online event to zoom in and view each participant’s specific route(s). A miniature version of each individual’s route is also featured in the tile on the right side of the individual’s log in the challenge’s activity feed. Clicking a tile zooms the viewer to that specific route on the overall map.

This race model celebrates a charity’s geographic breadth and provides plenty of fodder for conversation and sharing. The model taps into the popular trend of GPS art, which first appeared in 2011 and has been covered in publications ranging from Artnet to USA Today

Some participants will try to create fun designs with their routes—whether shapes or words or animals—sparking a run art contest. Participants can record and upload multiple routes too, potentially creating larger designs on the map. A challenge can be any distance from 5k to 100 miles and can last multiple days or a single day, depending on how much socializing and fundraising the sponsor seeks.

Races can include Racery’s time-tested fundraising tools and leader boards, or, for businesses focused on camaraderie, special community-building features.

Zooming in reveals local participants and their routes!