Wellness Challenges That Set You Apart

Why Benefits Brokers Are Offering Racery

You know the pressure: clients have options, renewals are competitive, and they're looking for reasons to stay. Employee wellness platforms have become table stakes—but most are generic, overcomplicated, or fail to drive real participation.

Racery changes that conversation. It's the wellness differentiator that makes your benefits package stand out, keeps employees engaged year-round, and gives your clients measurable results they can actually brag about.

Client Retention

Wellness programs that drive real engagement increase renewal rates. Racery creates a stickiness factor that makes clients view you as a strategic partner, not a transactional vendor.

Competitive Differentiation

Every broker offers medical and dental plans. Racery is the premium add-on that makes your benefits package memorable. Clients see it as a sign you're invested in their culture, not just their healthcare costs.

Easy Revenue Stream

Racery handles platform management, support, and content. You simply present it as part of your benefits offering. We handle the heavy lifting—you take the credit and the margin.

Measurable Impact

You get detailed reporting: participation rates, engagement metrics, ROI on wellness spend. You can show your clients exactly what they're getting—and justify the investment to their CFO.

What You Can Offer Your Clients

Racery is a turnkey virtual wellness challenge platform. Your clients get everything ready to launch in 30 days. No build-out. No IT involvement. No guessing.

Virtual Route Challenges

Teams compete while "traveling" real and fictional routes. Walk the Appalachian Trail. Cycle through wine country. Meditate across the Sahara. Every activity counts—80+ types, from traditional exercise to mindfulness and nutrition.

Photo Storytelling

Employees share photos and stories from their wellness journey. It builds camaraderie, creates cultural moments, and turns individual activities into a team experience.

Milestone Celebrations

Gamified milestones keep momentum high. Employees see progress in real-time, celebrate wins together, and stay motivated for the full program duration.

Executive Dashboards

Your clients get real-time participation data, engagement breakdowns, and ROI metrics. No manual data collection. No spreadsheets. Just clear visibility into program success.

How the Broker Partnership Works

1. Client Presentation

You position Racery as a premium add-on to your benefits package. We provide sales materials, comparison docs, and ROI calculations to make your pitch easy.

2. Turnkey Launch

Once your client commits, Racery handles setup, customization, and training. Your client is ready to launch within 30 days—you don't need to touch the technical side.

3. You Stay in the Loop

You get visibility into program performance, ongoing support, and quarterly check-ins. Your client sees you as the steward of their wellness success.

4. Renewal Conversations Change

At renewal, your client has data: engagement rates, participation metrics, employee feedback. The wellness program becomes a retention tool for you, not a forgotten line item.

Real Broker Success

How One Broker Closed Three Renewals with Racery

A Northeast benefits broker serving mid-market employers (100-500 employees) was losing clients to larger brokerages offering "better benefits packages." Their renewal rate was 88%—solid but not enough.

They introduced Racery to three high-risk renewal accounts. All three launched wellness challenges in Q1. Results:

72% employee participation (vs. 15% typical gym-based programs)
3.2x increase in wellness portal logins
Employee satisfaction scores up 28% on benefits package ratings

At renewal, all three clients stayed—and two expanded their programs to include spring and fall challenges. The broker went from 88% to 92% renewal rate. More importantly, they now have Racery as their wellness differentiator in every new business pitch.

White-Label & Co-Branding Options

We understand branding matters. You can present Racery under your brand, your client's brand, or co-branded. The platform is flexible—it's your client-facing solution.

Full White-Label: Your brand, your platform. Clients don't see Racery anywhere.
Co-Branded: Your logo + Racery logo. Transparent partnership positioning.
Custom Colors & Branding: Logos, color schemes, custom domains—all possible.

You control the client experience. We handle the infrastructure and updates behind the scenes.

Pricing & Partner Margins

Racery Corporate Plans: $1,800 - $12,000 (based on company size, duration, customization)

Typical pricing by employee count:

50-150 employees: $1,800 - $3,000 per challenge
150-500 employees: $4,000 - $7,000 per challenge
500+ employees: $8,000 - $12,000+ per challenge

Brokers typically offer Racery with a 20-30% margin to clients, positioning it as a strategic addition to benefits. We handle all fulfillment, support, and updates.

ROI Your Clients Actually See

Reduced health insurance claims: 2-5% average reduction in year-over-year healthcare costs
Improved retention: 15-25% reduction in voluntary turnover among engaged employees
Higher engagement: 3-5x more engagement than traditional wellness programs

FAQ for Brokers

Can we customize Racery for our client's brand?

Absolutely. We offer full white-label options with custom domains, logos, and color schemes. Your client can position this as their own wellness platform, or you can co-brand together.

What kind of support do we provide clients during launch?

Full launch support includes platform configuration, employee training materials, email templates, kickoff communication, and a 90-day onboarding phase. We also provide quarterly business reviews and ongoing support.

What if a client wants to use Racery year-round instead of seasonal challenges?

Absolutely doable. We offer multi-month and annual programs. Many clients run a spring challenge, summer challenge, and fall challenge—or a continuous "always-on" wellness platform. Pricing scales accordingly.

Can we see real client participation data before presenting to prospects?

Yes. We provide anonymized case studies, sample dashboards, and ROI calculators that you can share with prospects. We also have demo accounts you can walk through.

What happens to client data if they don't renew?

Client data is always theirs. They can export historical data, reports, and employee records at any time. We're transparent about data ownership from day one.

How do we handle technical questions from clients?

You're the relationship owner. You can funnel questions to us, or our support team can handle client calls directly—whatever works for you. We're here to make you look great.

Explore Heritage Month Activities

ERG Engagement Platform • Women's History Month • Pride Month • Veterans Day • Black History Month • Corporate Engagement