Want to supercharge your next virtual race? Invite racers to compete on teams! Some tips on optimal team configurations: Feeling inspired? Go test a free…
‘Awesome’ virtual charity race ‘runs itself’ for JA South Dakota
This spring when Junior Achievement of South Dakota started pondering how Covid 19 would affect its work, two things were clear, says Rachel Petersen, events…
How to price a virtual race’s entry fee to maximize fundraising?
For a nimble charity, a virtual race creates multiple touch points and levers for fundraising—with none of a road-race’s hassles like renting porta potties, securing…
Womxn Run the Vote triggers a social media avalanche
After starting Blogads, the first social media ad network, in 2002, I got to work on viral campaigns for clients like PETA, the Obama campaign…
New feature: ambassadors
Want to reward racers for recruiting friends and colleagues to join your virtual race? Racery’s ambassador feature is for you. The feature: includes a personalized…
Nine essential features for a successful virtual race
Virtual races only become real when enough racers believe in the race. Otherwise, virtual races are just “glorified time trials,” as Martin Fitz Huber put…